Welcome to Paua World!

The home of New Zealand’s unique Abalone – the Paua.

Here you will discover how the World’s most colorful shell, the Paua, is crafted to manufacture an exquisite range of jewellery, gifts and souvenirs that reflect the iconic status of the Paua shell to New Zealand.

All our shell jewellery, beads and products - Paua, Pink Mussel and Mother of Pearl - are manufactured in our factory situated in Carterton, the heart of the beautiful Wairarapa and is the home of our international visitor attraction, Paua World.

The colour in the paua shell changes when viewed at different angles. This iridescence is what makes paua shells so amazing for use in jewellery. Each Paua shell is unique and is truly one of nature's marvels.

Enjoy discovering the World of Paua by either shopping on-line or, in person, by visiting our factory. We look forward to hosting you.